Original posted on The Notorious R.O.B by Rob Hahn. Greetings from Las Vegas — I’m not sure what time it is, even though I’ve been fully awake for, oh, a few hours. But some of the discussions at REBlogWorld 2009 have been so great that I wanted to get something posted now. One of the more interesting sessions for … Read more
Original posted on The Notorious R.O.B by Rob Hahn. One of the finest online journals around is @Issue, which usually deals with topics surrounding design but with strong forays into advertising, marketing, and branding. I make sure to check up on it periodically, because of gems like this: This amusing graphic is from Marty Neumeier’s book Zag: The No. 1 Strategy … Read more
Last week, I had an opportunity to attend an extraordinary meeting with some of the most senior people at NAR, on the topic of social media. I have to thank Jim Duncan for putting the meeting together, and of course, I am grateful to the leadership at NAR for being willing to listen to a … Read more
I had promised in Part 2 of this series that I would tackle the so-called “K-Dub” model in this part. Well, I’ve decided against it. Looking at the numbers, it seems to me that from a model perspective, there’s nothing particularly novel about the K-Dub (based on Keller Williams) model. Its appeal and power lie … Read more
In Part 1, we explored the traditional brokerage model by the numbers and found that there are significant issues with the current model as constructed. It may be, of course, that my hypothetical numbers are just way off, and therefore, the entire analysis ought to be trashed. I get the feeling, however, that in the … Read more
One of the more insightful posts on the industry came earlier this week from one of the more insightful people in the industry: Nicolai Kolding, COO of Better Homes & Gardens Real Estate, and former head of M&A for Realogy. This is a man who knows what he’s talking about. He gave a presentation (PDF) … Read more
Thanks to travel, blogging is a bit light, but I did want to get this post out because more and more, I feel it’s a painful message that must be heard. There are quite a few things that a real estate company can do to improve operations, but many of them will take immense amount … Read more
If you are the CEO, broker/owner, team leader, managing partner, or otherwise in charge of a real estate company today, this is an absolute must-read. In fact, if you read nothing else this entire year, I recommend you read this fascinating article from A.G. Lafley, Chairman and CEO of Proctor & Gamble. The article is … Read more
So earlier tonight, I asked a simple question on Twitter: Question: How many of you Realtors have a business plan? How many years does it cover? The answers I got were somewhat amazing. The replies ranged from “I have a 1-year, 3-year, and 5-year business plans” to “Business plans are too complicated”. What an amazing … Read more