Redfin Transforms: The End of the Beginning?

Now this is not the end. It is not even the beginning of the end.  But it is, perhaps, the end of the beginning. – Sir Winston Churchill . One of the true pioneers of the new generation of real estate companies, Redfin, has launched a new partner program: Redfin released a sprawling, glorious update … Read more

Realogy Sure Sounds Confident

I guess because of the recent story on US News.com, there’s been quite a lot of speculation about Realogy going bankrupt. My original post back in November of last year on why I thought Realogy made for a particularly poor bankruptcy candidate is getting rather large amount of traffic, and the comments have been illuminating … Read more

Real Estate Marketing Report Card Gets a C-

Other folks have already praised the new Real Estate Marketing Report Card, which the company was kind enough to alert me to via email.  (/wave at Brian Thibault).  And if you can get Joel Burslem to say the following, you probably don’t need my two cents: It’s a great promotional tool –  one that’s clearly … Read more

Multi-layer Brand & Social Media

Last week, I had an opportunity to attend an extraordinary meeting with some of the most senior people at NAR, on the topic of social media.  I have to thank Jim Duncan for putting the meeting together, and of course, I am grateful to the leadership at NAR for being willing to listen to a … Read more

The Firm As Model Actually Happening?

In a time lost in memory, in a world far far away, I openly hypothesized that the future of real estate brokerage might look more like a law firm than brokers of today: Everyone else is an employee. They get a salary, they get benefits, and if business is good, and they’re good, then they … Read more

Agent Value in the Age of Ebay

So two events conspired to make my evening interesting. First, there was a brief Twitter exchange between Marc Davison, he of the Kilo-class wattage, and Joe Ferrara of Sellsius: Joe: @1000wattmarc Riddle me this: When looking at a specific home zstimate, what value is knowing the median error rate for a city? Marc: @jfsellsius Totally. … Read more

On Business Darwinism

First of all, let me give a shout-out to Hey Amaretto, aka, Diane Guercio, whose blog I just read for the first time.  She’s got an amazing voice for the web: personable, yet relevant, with useful information mixed in with humor and an overall fun voice.  Really, check her out for one example of how … Read more

From Cowboys to Consultants

Something to consider from the world of commercial real estate, Brokerages Retool Rainmakers: With office leasing and investment sales volume reaching new lows across the country, big brokerages are retraining idled dealmakers to become service providers rather than cowboys intent on roping the next mega deal. Brokerages have enormous fixed costs and in this challenging … Read more