HouseCanary, Predictive Analytics and TEOTWAWKI

&nbsBrian Boero’s Friday Flash today is particularly interesting. He talks about the growth of predictive analytics, and writes this: It’s two years from now. Pretty much every agent in America has some sort of predictive analytics tool available to them, either through their broker, franchise, MLS or by buying it directly. They’re all looking at … Read more

What If the MLS Were A Service Company?

Just about every single MLS in the country has mandatory training for all new members that’s in the 3-5 hour range. Add in other courses ranging from how to use the tax data system to creating CMAs to whatever else the MLS offers and you’re looking at tens of hours of training in order to use … Read more

Understanding Opendoor’s Mortgage Brokerage Move

Regular readers know that I have said that Opendoor could be the most important company in real estate. My reasoning was that Opendoor looked to be trying to revolutionize the single biggest painful aspect of buying a home: the mortgage. Here’s what I wrote: So yeah, I think Opendoor is about revolutionizing the entire culture around how homes … Read more

Quick Note on Brokerage of the Future: On Agent Training

Last week I had a blast talking about the industry to Imran Poladi and his sidekick Jim on the Real Talk with Imran Poladi podcast. I only wish I were in on their Superbowl prop bets segment – maybe next time? You can listen to the whole thing below. One of the things I mentioned (at … Read more

Does Fiduciary Duty Require Putting Listings on Zillow?

A really interesting discussion broke out in the comments section of my post last Wednesday titled “The MLS Is Not Doomed! But Most of Them Are.”  A reader with the alias DeRidder LA Real Estate, LLC injected everybody’s favorite topic, Zillow, into the conversation: Disallow compilations of your MLS data to be sent to Realtor.com, Zillow, or … Read more

A Few Random Thoughts on BPP/Homesnap

Over at Inman, Leslie Ebersole has 6 questions about the new Broker Public Portal/Homesnap alliance. Read the whole thing, because it’s a solid reflection of the kinds of questions people have about BPP. The article got me thinking a bit about the BPP/Homesnap thing, and well, I have a few random thoughts about it. This … Read more

Brief (?) Observations on the Value of the MLS

At the just concluded Inman Connect New York, I was privileged to be on a panel entitled “Is the MLS Doomed?” with Denee Evans, CEO of CMLS, and Rebecca Jensen, CEO of MRED. Despite being one of the biggest fans of the MLS in the industry, given that I am a lawyer by training and … Read more

Honest Question: Role of the Website in Real Estate Practice

The above is a Facebook ad I ran across, because… I guess Facebook thinks I’m a real estate agent. Or, it could be the numerous times I’ve interacted with Morgan Carey, CEO of Real Estate Webmasters. But either way, I actually got curious about this claim: “To become a top producer, you need an accessible website … Read more