A Few Random Thoughts on Zillow's Coming Soon

I’m gearing up for another all-day meeting for a project that I think will actually make a difference in the industry, but… I’m getting a lot of emails and messages asking me what I think about Zillow’s new Coming Soon feature. So here are a few random thoughts and questions. As reported by Paul Hagey … Read more

A Tale of Two Listings: Foreshadowing of the Future

I recently came across two different listings online, and the difference between the two was striking. One listing had 16 photos, with good descriptions of each, and the listing detail was 18 paragraphs long and filled with great detail like: The building is a walk-up and is not handicapped-accesible. There is a flight of stairs to … Read more

NAR Acquires Ashley Madison, Plans New Consumer Ad Strategy

CHICAGO (April 1, 2014) – The National Association of Realtors® has agreed to acquire the online relationship website Ashley Madison (www.ashleymadison.com) from Avid Life Media for an undisclosed sum. Ashley Madison encourages extramarital relationships, with the tagline, “Life is short. Have an affair.” As part of the acquisition, Darren Morgenstern, Operations Director for AshleyMadison.com, will join NAR … Read more

Ease Up On the Glamor Shots…

First, the positive, because I do so love accentuating the positives when I see them. For whatever reason, I’m more fascinated by problems and issues and doomporn and such, but it’s so nice to see real estate people doing really cool shit. The example here is Real Living, based in DC. The co-founder and co-CEO, … Read more

Dear MLS – Raise Prices, By A Lot

I have to be on an airplane in the not-too-distant future, but I really wanted to share this with everyone, because I think it’s so interesting. So fascinating. Recently, I asked a hypothetical question in one of my favorite Facebook groups: If you click on over, you can read all the comments. What I was … Read more

In Which I Have Fun With Sam DeBord’s Inman Article on Pocket Listing Liability

It’s a busy day here, but I couldn’t resist this. 🙂 Sam DeBord, a really intelligent and perceptive guy, who is also a working broker for Coldwell Banker Danforth in Seattle, wrote a long column on Inman about the possibility of huge liabilities for brokerages because of pocket listings. Read the whole thing. There are … Read more

In Which I Have Fun With Sam DeBord's Inman Article on Pocket Listing Liability

It’s a busy day here, but I couldn’t resist this. 🙂 Sam DeBord, a really intelligent and perceptive guy, who is also a working broker for Coldwell Banker Danforth in Seattle, wrote a long column on Inman about the possibility of huge liabilities for brokerages because of pocket listings. Read the whole thing. There are … Read more

Dear Brokerages – First, Get The Basics Right

Thanks to a project I’ve been working on for the past few days, I’ve had the pleasure(?) of visiting a number of brokerage websites. As I write this post, Inman NYC is in full-swing, where tech people, consultants, vendors, and experts are telling the assembled brokers and agents on the latest and greatest in innovation. … Read more

Seven Predictions for 2014: Power Ballads Edition

I wanted to get to this before 2014 dawned, of course, but… it was more fun to hang out with my boys. And by that I don’t mean my posse of secret real estate pundits, but my actual biological progeny. In any event, it’s customary here at Notorious to make predictions that are sure to … Read more