Is It Time for Real Estate Marketing to Change?

A relatively brief post today, as I’m still trying to catch up from being on the road so much. Plus, I realized that I’ve been writing about Big Heavy Topics lately, and thought it’d be fun to talk a bit about marketing. Believe it or not, when I started this blog in 2009, my focus … Read more

CALBRE to Keller Williams: Drop Dead

I’ve been on the road driving all around Florida since Labor Day, so obviously, blogging has been light. But I was sent some news by a reader — again, the best informed audience in real estate — and I was really struck by the forceful language. CALBRE (California Bureau of Real Estate) has released a Licensee … Read more

The Broker in the Internet Age

On the comments to my post about Zillow-Dotloop last week, this happened: My readers — the smartest, best informed readers in the real estate industry! I told Leslie that the answer was a post in and of itself, but as it happens, I’m heading out to California next week to talk about this precise topic … Read more

Is the U.S. Model Defensible vs. the UK Model?

I’ve been traveling almost every day for three weeks, so I know blogging has been very light. The projects I’m involved in now are fun as hell, hard as hell, and important as hell, so they kind of fit all my criteria for good stuff. But in any event, I thought I’d spend a few … Read more

Meditation on Meaning of Membership

The talk within the industry these days is all about technology. Well, by “these days” I suppose I mean the last ten years or more. Sometimes I honestly wonder who talks about technology more: REALTORS or venture capitalists. Go look on any of the social media channels frequented by real estate folks, and all the … Read more

Realtor.com Tries to Get the Balance Right

https://www.youtube.com/watch?v=-1_9WYllhiQ Without question, the big topics coming out of NAR Midyear Legislative Meetings were  about RPR-AMP, Upstream, and the future of the MLS. I’ve already written a few posts about them, and expect to write more in the future. But lost in all of that was a big rebrand and relaunch by Move of Realtor.com. … Read more

The Truth About OfferGen & Telephonophobia

I recently had the pleasure of talking to Andrew Flachner of RealScout, who penned this article on Inman recently: The answer to me, and to many real estate veterans, is obvious. A strategy that directly focuses on producing more transactions, while providing more value to the client, is far more rewarding, both financially and professionally. … Read more

The Truth About OfferGen & Telephonophobia

I recently had the pleasure of talking to Andrew Flachner of RealScout, who penned this article on Inman recently: The answer to me, and to many real estate veterans, is obvious. A strategy that directly focuses on producing more transactions, while providing more value to the client, is far more rewarding, both financially and professionally. … Read more

Copyright and Solds-Over-IDX

Judging by the stats, it appears that few people actually took the time to listen to my most recent podcast, featuring Brian Balduf of VHT Studios. We discussed a number of issues surrounding copyright of photographs and liability that arises from misuse, which… yeah, I understand those are sleeping aids for most people. Nonetheless, I … Read more