The Video from GreenPearl Panel is Up
May 20, 2009
Back in April, I took part in a really fun panel discussion about social media in real estate hosted by GreenPearl, and moderated by Allie
Articles filed under Adventures in Marketing
Real Estate Insurgency Manual, Part 1: Outmaneuver and Neutralize
May 17, 2009
In my past writings, I’ve written about the seismic shift going on in the real estate brokerage industry from the perspective of Big Brokers and
Channels and Social Media ROI Question
May 8, 2009
Benn Rosales (@agentgenius) is one of the smartest guys working in real estate and social media today, and as the proprietor (?? – maybe czar?
What Makes a Realtor Good: An Answer
May 3, 2009
Few months ago, I asked “What Makes an Agent Good?” and triggered a bit of a conversation. I was after an objective standard of quality
Lessons from Counterinsurgency #4: Final Thoughts
May 2, 2009
(Part 1, 2, and 3 of the Lessons from Counterinsurgency Series) Final Thoughts from Gen. Petraeus Finally, we always must strive to learn and adapt.
Real Estate Marketing in a Post-Middle Era: Services
May 1, 2009
In part 1, I argued that we are living through a “post-middle” era as far as marketing is concerned, where consumers can be divided into
The Real Estate Story Awaits the Next Chapter
April 24, 2009
Brian Boero of 1000watt recounts a dinner conversation and throws down some challenging questions and assertions: This particular debate centered on the following question: “Have
Real Estate Marketing in a Post-Middle Era: Property
April 20, 2009
In part 1, I started to talk about marketing in a consumer environment when the middle is disappearing. My basic hyopthesis is that the American
Marketing In a Post-Middle Era
April 17, 2009
Thanks to Brandie Young‘s wonderful post, I found David Amano’s thought-provoking post on “Marketing in a Post-Consumer Era”. It’s worth reading in full. Actually, they’re
